Hoʻomana: A Transformative Cohort for Entrepreneurs

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The Native Hawaiian Chamber of Commerce (NHCC) is proud to announce the launch of Hoʻomana, a one-of-a-kind cohort program designed to equip Native Hawaiian micro and small business owners with the fundamental skills and strategic insights needed for long-term success.

With laser focus on brand identity, marketing, and business planning, Hoʻomana ensures that entrepreneurs gain the tools to secure financing and build thriving businesses that reflect their unique values and vision.

Unlike other excellent cohorts in Hawaiʻi, Hoʻomana provides a comprehensive yet time-efficient learning experience tailored to the realities of micro and small business owners.

Over the course of just 36 hours across three months, participants will engage in an intensive, hands-on curriculum taught by professors from the Shidler College of Business at UH Mānoa, receiving world-class business instruction while benefiting from the cultural grounding and mentorship of the NHCC network.

What You’ll Gain:

  1. Brand Identity & Development: Define your brand’s purpose, mission, and market position to stand out in your industry.
  2. Marketing Strategy & Execution: Understand who your real core consumer is and learn how to reach them effectively and efficiently.
  3. Business Plan Enhancement: Develop a stronger, more compelling business plan to increase your chances of securing funding and investment.

Upon completing the program, participants will receive a certificate from the Shidler College of Business, a prestigious recognition that adds credibility and value to their entrepreneurial journey.

Graduates will have an exclusive opportunity to compete at a national pitch event. Ten finalists from across the country will present directly to Walmart and Sam’s Club buyers. This unparalleled opportunity could open doors to major retail partnerships and national distribution – a game changer for product-based businesses.

We understand that time is the most valuable resources. That’s why Hoʻomana is designed for busy entrepreneurs and structured as a manageable, high-impact program that can fit into most schedules:

  • Mon.-Wed., 7:30 – 9:30 a.m.
  • Three modules over three months (with breaks between modules)
  • Total time commitment: 36 hours

This strategic format ensures that participants can immediately apply their learning to their businesses while in class without disrupting daily operations and time with ʻohana.

At Hoʻomana, we believe that true success is more than profits. It’s about community, sustainability, and cultural integrity. Rooted in Hawaiian values, Hoʻomana integrates values-based learning to help entrepreneurs align their business growth with their personal and cultural identity to uplift themselves and the broader Native Hawaiian community.

Registration is now open. If you are a Native Hawaiian entrepreneur ready to take your business to the next level, now is the time to act. The cohort is limited to 25 participants, so don’t miss this opportunity to elevate your business with Hoʻomana! We look forward to welcoming you to the next generation of Native Hawaiian business leaders.


Apply online at nativehawaiianchamberofcommerce.org

For more information or questions email Andrew@nativehawaiianchamberofcommerce.org or call 808-208-5816.